Igor Safonov
Senior product design generalist with 10+ years of experience. I do my own research and build products that solve hard problems in an elegant way. Focused on B2B space. Driven by impact, curiosity, and craft. Born in Russia, based in Latvia. Looking for new full-time challenge worldwide
Content design system
B2B
Legal Tech
CMS
Redesign

Making knowledge base make sense
To improve knowledge base usage, I conducted UX research and redesigned the navigation
Conversational support
UXR

Donation management system
from 0 to €1.000.000
To help donors with various local specific payment options donate to Ukraine, I designed a donation platform from 0 to 1
Fin Tech
NGO
Leadership
I've built and managed teams up to 5 designers. As a leader,
I do my best to empower designers to do their best work. I inspire and mentor, perfect design operations, and uphold quality to the highest standards.


About me
As a product designer, I love diving deep into customer problem spaces, and connecting user needs with business goals. I focus on uncovering pain points and creating elegant impactful scalable solutions. I'm comfortable exploring uncharted territories and taking calculated risks to deliver more value.
In 2022, after over a decade in various design roles in Russia, I took a sharp turn and joined an NGO supporting Ukraine as a founding designer. That experience reinforced my ability to navigate uncertainty, take ownership, and drive meaningful change through design.
In my personal time, I'm a cat person who enjoys vibe coding, nerdy cooking and spending quality time with wife and daughter.

Let's get in touch